Shrink Wrap Recycling — Done Right

How ShrinkWrap Supplies & GoodWrap Recycling are leading the charge in NZ.

“Helping our customers save the planet and save on landfill costs has never felt so good.”

Joanie Pickering, Sales ShrinkWrap Supplies

 

 

CLIENT:

ShrinkWrap Supplies:
NZ’s premium shrink wrap supplier.

BRIEF:

Help customers recycle used shrink wrap for free — and reward their success.

Plastic has a bad rap for a good reason — but together, we’re changing that.

ShrinkWrap Supplies partnered with GoodWrap to create a smarter, hassle-free way to recycle shrink wrap. The result? NZ’s first large-scale shrink wrap recycling programme — helping businesses keep plastic in use, not in landfills

The Challenge:
A growing waste problem

For years, businesses struggled with shrink wrap recycling:

ShrinkWrap Supplies knew they needed to change the game

The Solution:
A smarter way to recycle

By working with GoodWrap, ShrinkWrap Supplies launched a smarter, trackable recycling system. Now, their customers can cut landfill costs, reduce waste, and earn GoodWrap Certification.

How it Works...

Recycling bags are included with every shrink wrap order.

Installers bag their used shrink wrap, and shipping is free from their nearest Mainfreight depot.

We weigh, grade, and recycle every kilo of clean plastic returned, giving it a second life.

Using the unique QR code on each recycling bag, we track every kilo we recycle and provide receipts, ensuring measurable impact.

Customers earn points toward Gold, Silver or Green Certification and proudly display their GoodWrap Seal.

GREEN SEAL

UP TO 75% OF
WRAP RECYCLED.

SILVER SEAL

OVER 75 % OF
WRAP RECYCLED.

GOLD SEAL

OVER 90% OF
WRAP RECYCLED.

The Results:
Real impact & recognition for…

PLANET

106,420.6 kg
Shrink Wrap Recycled

– in 12 months

We’re on track to recycle
1 million kilos of shrink
wrap by 2028, making a
real impact.

PEOPLE

58% of NZ’s Dedicated Shrink Wrap Installers Signed up

– in 18 months

GoodWrap Certification
gives businesses a
competitive edge, helping
them grow.

PROFIT

Trending Growth in Sales

– from launch

Property owners and
lead contractors are now
demanding GoodWrap
Certified installers.

How it Works...

Recycling bags are included with every shrink wrap order.

Installers bag their used shrink wrap, and shipping is free from their nearest Mainfreight depot

We weigh, grade, and recycle every kilo of clean plastic returned, giving it a second life.

Using the unique QR code on each recycling bag, we track every kilo we recycle and provide receipts, ensuring measurable impact.

Customers earn points toward Gold, Silver or Green Certification and proudly display their GoodWrap Seal

GREEN SEAL

UP TO 75% OF
WRAP RECYCLED.

SILVER SEAL

UP TO 90 % OF
WRAP RECYCLED.

GOLD SEAL

OVER 90% OF
WRAP RECYCLED.

The Results:
Real impact & recognition for…

PLANET

106,420.6 kg
Shrink Wrap Recycled

- in 12 months

We’re on track to recycle 1 million kilos of shrink wrap by 2028, making a real impact.

PEOPLE

58% of NZ’s Dedicated Shrink Wrap Installers Signed up

- in 18 months

GoodWrap Certification gives businesses a competitive edge, helping them grow.

PROFIT

Trending Growth in Sales

- from launch

Property owners and lead contractors are now demanding GoodWrap Certified installers.

“Before GoodWrap, recycling shrink wrap was time-consuming and expensive. Now, installers can do good for the planet and their business — without the hassle. It’s simple, it’s free, and it’s making a real difference.”

Matt Sia – Product Support Specialist
ShrinkWrap Supplies

“GoodWrap Certification will become the gold standard in the shrink wrap industry. Soon, the public, project stakeholders, and project managers will seek out the GoodWrap seal of approval on all construction sites.”

Jethro Drum – Founder
GoodWrap Recycling

Recycling today is an investment in tomorrow.

Build your competitive edge by making sustainability a core part of your business strategy. Chat to us today.